Rachel Ojuromi and her stylist friend Debby Fasingha recreated high-end designs in effortlessly cool videos shot around the city. Then the fashion house came calling
Before Paris, there was Lagos, with its busy markets, roadside stalls and maze of disorderly streets. And then there was Rachel Ojuromi, sashaying through it all and turning the everyday into an unlikely catwalk.
For the past six months, Ojuromi has taken social media by storm, transforming the vibrant streets of Lagos into her personal runway, showcasing designs made from secondhand, thrifted clothes and scraps mostly sourced from local open-air hubs such as Yaba market.